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Video-first marketing for dental, medical & legal practices

People choose the practice they've already met.

Video/Photography/Websites/SEO/Google & Meta Ads/Reputation

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01 / What we do

Marketing that starts behind the camera.

We began as the production team other agencies hired. Now we run the whole thing for you directly: the films, the site they live on, the search rankings that get them seen, and the systems that turn a viewer into a booked appointment.

BE SEEN

Video & photography that builds trust before the first call.

Doctor and attorney introductions, procedure and practice-area explainers, client stories and a full photo library of your team and office, shot by people who've filmed 1,350+ practices.

BE FOUND

A fast website and search presence that ranks.

Service pages, local SEO, Google Business Profile and AI-search optimization, all built to show your video and your expertise where people are looking.

BE BOOKED

Reviews, ads and follow-up that fill the schedule.

Review requests after every visit, targeted Google and Meta campaigns, missed-call text-back and AI after-hours answering, so fewer leads slip through.

Doctor intro · 2-cam
One shoot day,a full quarter of content: website films, ad cuts, social clips and stills.
02 / Production

Your video studio, on call.

Most marketing agencies outsource video, and many of them outsourced it to us. Going direct, you get the same production team with no middleman, plus a plan for where every frame will go.

  • Doctor, attorney and "meet the team" films
  • Procedure and practice-area explainers
  • Patient and client testimonial videos, with consent handled properly
  • Professional photography: team, office, procedures
  • Edited, captioned and placed on your site, ads and socials
Explore video & photography
03 / The reel

Frames from shoot day.

Hover to preview, click to play. These are licensed sample clips; watch our real reel

Interview · 2-cameraDoctor intro, interview setup
Slate · ScriptedProcedure explainer
Look & feelCinema glass, detail shots
Patient educationConsult moment, X-ray review
Team photographyStudio portrait set
Day in the practiceChairside b-roll
04 / Our story

We were your agency's production team. Now we're your agency.

For 17 years we've worked behind the scenes as the white-label media arm for marketing firms, filming their dental, medical and legal clients under someone else's name. We've seen what works from the inside. Now we offer it directly.

Then

White-label partner

Marketing firms brought us in to film their practice clients. We handled the planning, the shoot and the edit; they handled the rest.

Along the way

A playbook that works

1,350+ practices filmed over 17 years across the US, Canada, and Mexico taught us which videos actually make people call.

Now

Direct, full-service, leaner

The same production, plus websites, SEO, ads and reputation. AI handles the repetitive work so our people can focus on strategy and production.

Coverage

1,350+ practices. Three countries.

1,350+ practices filmed over 17 years across the US, Canada, and Mexico. Every shoot runs to the same standards, with one producer managing it from plan to final cut.

  • 17 years filming dental, medical and legal practices
  • One shot list, one look, every location
  • Multi-location groups filmed to a single brand standard
  • Planning, filming and editing handled by DNA Media
1,350+Practices filmed
17Years filming practices
US·CA·MXCoverage
Dot map of the US, Canada, and Mexico, where we have filmed practices
United StatesCanadaMexico
05 / Services

Everything a growing practice needs, under one roof.

Start with a core monthly plan and add what fits. Every engagement gets one point of contact, a written plan and plain-English monthly reporting.

01

Core monthly plan

The essentials, handled every month.

  • Hosting & security
  • Site edits
  • Google Business Profile
  • Review replies
  • Social posting
02

SEO & content

Rank for the procedures that pay.

  • On-page SEO
  • Procedure pages
  • Technical SEO
  • AI search / llms.txt
03

Reputation & retention

More reviews, more recall visits.

  • Review requests
  • Reactivation
  • Recall reminders
  • Newsletters
04

Paid advertising

Ads wired to real bookings.

  • Google Ads
  • Meta Ads
  • YouTube ads
  • Call tracking
05

Lead handling & AI

Never miss the call that matters.

  • AI phone answering
  • Missed-call text-back
  • Online booking
  • CRM
06

Creative & production

Our home turf.

  • Doctor intros
  • Explainers
  • Testimonials
  • Photography
  • Brand
07

Website projects

Fast, accessible, built to convert.

  • New builds
  • Redesigns
  • Multi-location
  • Migrations
08

Strategy & management

A plan, reviewed every quarter.

  • Competitor analysis
  • ROI reporting
  • Phone-script training
06 / Visibility

Own more of the first screen.

When someone searches "dentist near me" or "injury lawyer near me," there are five places to win. We plan for all of them together, so your maps listing, your pages, your ads, your videos and your AI answers tell the same story.

Maps & local pack

Optimized Google Business Profile, citations, photos and steady fresh reviews.

Organic results

In-depth service pages and technical SEO that hold rankings.

Paid search

Google Ads on high-value services, tied to landing pages and call tracking.

AI answers

Structured content, schema and llms.txt so AI assistants can cite you.

Video & social

YouTube, Instagram and Facebook video that turns viewers into patients and clients.

07 / Who we serve

One DNA. Every kind of practice.

For 17 years we've worked only with dental, medical and legal practices. Each is a trust-driven decision, and in each one, seeing the person behind the practice makes the difference.

Dentist talking with a patient in a modern dental office
Dental

Dental practices

General, cosmetic, implant, orthodontic, pediatric and oral surgery practices, from solo offices to multi-location groups.

Smiling doctor in a white coat
Medical

Medical practices

Specialists, surgeons, clinics and multi-provider groups: physician introductions, treatment explainers and patient stories.

Attorney seated in a law office
Legal

Law firms

Personal injury, family, immigration, estate and criminal defense firms: attorney films, practice-area explainers, local SEO and intake automation.

Talk about your practice
08 / Process

A simple, repeatable loop.

The same four steps every time, so you always know what's happening and what's next.

Week 0

Strategy call

Thirty minutes, free. We look at your site, profile, reviews and competitors, and talk about the cases you want more of.

Week 1

Audit & plan

A written plan with priorities, a shot list and a clear scope. No black box.

Days 1–20

Shoot & build

We film your practice while we build a custom site, never a template. Your site goes live in 15 days, or 20 days after the shoot.

Ongoing

Launch & tune

Tracking goes live on day one. Monthly reports, quarterly strategy reviews and fresh content every month.

09 / Results

What practices say.

1,350+Practices filmed
17Years in production
I absolutely love what you and your team have done with the footage. The videos look great!
William Nudera
Very happy with how everything turned out.
Jared Karstetter, DDS
Everything looks AWESOME — very happy.
Lisa Weiner
10 / FAQ

Straight answers.

Something else on your mind? Ask us

Why lead with video?

Choosing a dentist, a doctor or an attorney is a trust decision. A short, well-made film lets people meet you before they call, and the same footage feeds your website, Google profile, ads and social for months.

What kinds of practices do you work with?

For 17 years we've worked only with dental, medical and legal practices. That focus is the whole point: we know how people choose a dentist, a doctor or an attorney.

How do you use AI?

We use AI for repetitive work like drafting, scheduling, monitoring and reporting, and keep people on strategy, production and quality control. That lets a small, senior team move fast.

Can you film at my practice?

Yes: 1,350+ practices filmed over 17 years across the US, Canada, and Mexico. Every shoot is planned by one producer and edited by the same post-production team.

Can you work with my existing website?

Yes. We can improve what you have, add service pages and video, or migrate you off a proprietary platform onto a site you own. New builds are always custom, never a template.

How do you report results?

Monthly, in plain English: calls, form leads, bookings where we can track them, rankings, reviews and ad spend, plus what we're doing next.

DNA Media

Let's put your practice on screen.

Book a free 30-minute strategy call. We'll look at your website, your Google profile and your reviews, and tell you plainly what we'd film first and what we'd fix first.

Book a free strategy call

We reply within 1 business day.